10 The Best E-Commerce Shifts The Existence of Offline Stores

This year is the best period for e-commerce players in Indonesia. The proof, more and more generations of millennials who tend to choose online shopping versus department stores.

Online business itself has several types, such as Consumer to Consumer (C2C), Business to Consumer (B2C), and so forth.

Launching from DataOne Data, this is the top 10 e-commerce actors compiled from comScore data covering 67 million digital populations.

Lazada Indonesia

Lazada Indonesia is an online shopping center offering a wide range of products ranging from electronics, books, toys, and many others. Lazada Indonesia is one of the online retail branch of Lazada Group since 2012.

The ease of shopping makes Lazada lead e-commerce with 21.2 million visitors per month.


E-commerce trends make Matahari department store also open an online business such as Lippo Group Director Jhon Riyadi explained that Lippo Group has invested 500 million US dollars or equivalent to Rp 6.5 trillion for operational for the next 2-3 years.

It seems to have produced significant results. Matahari Mall experienced an average growth of 97 percent. Growth per month is reaching 201 percent.


Blibli is the first product of PT Global Digital Niaga which is a subsidiary of Djarum in digital field. established the concept of online shopping ala mall since 2010 and became the first B2C e-commerce model in Indonesia. Not only that, Blibli is committed to participate actively in supporting and empowering local creativepreneurs, from business development to market channel.

Zalora Indonesia

Fashion issues, Zalora became one of the flagship sites in Indonesia that provides fashion clothing needs. Zalora has a collection of over 500 local, international, and designer brands.

The largest online fashion destination in Southeast Asia was founded in early 2012. Similar to the Lazada Group, Zalora Group is also a subsidiary of Rocket Internet GmbH.

JD Indonesia

JD Indonesia was formed from a partnership with, which first operated in Indonesia in November 2015. itself is one of the largest online B2C stores in China, Alibaba’s biggest rival. able to grow quite rapidly, to increase the number of visitors to 135 percent.


Tokopedia is one of the online mall in Indonesia that carries the marketplace business model. Anyone can make their online store for free.

His role as a third party to be a bridge of buying and selling transactions. In addition, Tokopedia established its marketplace position in Indonesia, with a total of approximately 300 million visits per month.


Under Tokopedia, there is an Elevenia with an open marketplace concept originally under the auspices of XL and SK Planet. Apparently, Elevenia was getting a bit shaky because she was now under Salim’s group. However, the number of visitors is still stable at 12 million.


As a newcomer, Shopee managed to increase the number of visitors significantly by 767 percent. Shopee is an app that is claimed as the first mobile marketplace app with Consumer to Consumer (C2C) model.

Shopee features a ‘Live Chat’ feature that makes it different from other marketplace companies. Until finally, many marketplaces are beginning to adapt these features.


It is an online market established by PT Bukalapak. Like Tokopedia, Bukalapak is a home-made marketplace. Bukalapak founded Achmad Zaky in early 2010. His business model also carries the concept of Consumer to Consumer (C2C).


The last marketplace is Qoo10, an online site formed by Giosis. Giosis provides a strong online market platform in Asia, in collaboration with other major companies, including Ebay. So strong, Qoo10 can increase the number of visitors as much as 586 percent.

Well, from the 10 online sites above, which one are your subscriptions? Share in comments!

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